For UK local firms

When customers ask AI who to hire, does it name your firm?

Other tools give you a score. We record the AI's exact words: which firms it named and which sources it trusted. Then we fix what makes it name someone else.

Free finding · three local hiring questions · five AIs · emailed within 48 hours · no call needed

Recorded 15 Oct 2026Example · Google AI Overview
Askedbest party wall surveyor Leeds

Top-rated party wall surveyors and consultancies operating in Leeds include: … Specializes in residential and commercial party wall matters, serving notices, schedules of condition, and acting for building or adjoining owners. Listed via the Faculty of Party Wall Surveyors. … Visit [Firm A] for details. … RICS-accredited firm handling party wall notices, inspections, schedules of condition…

Sources cited: [Firm A] · ricsfirms.com · fpws.org.uk · [Firm B] · google.com · [Firm E] · [Firm D]

Every answer cited RICS Find a Surveyor. What your listings and pages say is what the answers have to draw on.
Real recording · firm names redacted · run 1 of 3, 14:07
We record five AIs your customers ask, and add the next ones as they arrive.
  • Google AI Overviews
  • Gemini
  • ChatGPT
  • Perplexity
  • Microsoft Copilot
Not affiliated with Google, OpenAI, Perplexity or Microsoft.

Why now

The shift

A year ago, 6% of people asked AI to find a local business. Now it's 45%.

Source: BrightLocal, Local Consumer Review Survey 2026, 1,002 US adults. In the UK, 36.7% did it in the past month: Yext, 2026 Consumer Search Behaviours Study, 600 UK adults, June 2026.

The shift

When the AI answers, people click a website half as often.

Source: Pew Research Center, July 2025, 68,879 Google searches by 900 US adults. Share of visits with a click.

The answer

Google's AI names 2.5 businesses per answer, on average. Is yours one of them?

Source: BrightLocal, local AI visibility study, about 200,000 local searches, Sept 2026 (ChatGPT averaged 4.1). Dots: our recording, the same Leeds party wall questions, 9 answers per AI, October 2026. How often each AI named [Firm B].

The sources

The AI repeats what its sources say, almost word for word.

Our recording: 6 Google AI Overview answers, Leeds, 15 Oct 2026. How many answers cited each source, and a phrase they repeated. Read every answer.

The fix

Clear, consistent facts give the AI better material to draw on. We find what's missing, and fix it.

Get my free findingSee what you get
Real finding · Leeds · Oct 2026

Same firm. Same three questions. Google's AI named it in 6 of 9 answers. Perplexity and Copilot: 0 of 9.

That's why we record five AIs separately and never blend them into one score. Read the Leeds example →

Here is what the report looks like.

The report · Example

Who got named, where the answers came from, what to fix first

Built from 9 real answers recorded in Leeds. Every fix points to the finding behind it, tagged by effort.

This example was recorded on Google AI Overviews only. New findings also cover ChatGPT, Gemini, Perplexity and Microsoft Copilot.

Read more: how the report is built →

Full record · [Firm B] · LeedsExample · real answers, names redacted
Recorded 15 Oct 20263 questions × 3 runs = 9 answersGoogle AI Overview

Who gets named

  1. [Firm B] you6/9
  2. [Firm A]6/9
  3. [Firm F]5/9

listed first named not named

Q1 “best party wall surveyor Leeds” · Q2 “…near me” · Q3 “…recommended RICS”

Where the answers came from

  1. RICS Find a SurveyorListing you can update8/9You're not in it
  2. [Firm A]'s websiteAnother surveyor6/9You're not in it
  3. Faculty of Party Wall SurveyorsListing you can update5/9You're cited
  4. Your own websiteYour site2/9You're cited

The answers gave two different addresses for [Firm B].

Fix first

  1. Make the address identical on the site, Google profile and listingsLow effort
  2. Update the Faculty listing: cited in 5 answers, the site in 2Low effort
  3. Publish a page that answers Q3: named in 0 of 3 answersMedium effort
Each dot is one recorded answer. Counts, not scores.

Then we fix it, and ask again.

The work

The same questions, every month

  1. Measure

    Your real buying questions, recorded in AI search answers.

  2. Diagnose

    Missing facts, absent citations, unreadable pages, ranked by impact.

  3. Fix

    We do the work: the listings the AI reads, consistent details, crawler access, answer pages.

  4. Re-run

    Same questions again. You see the raw answers change.

Then back to measure. Every month.

Read more: how it works →

Who it's for

Built for firms where one job pays for the month

For local firms

Find out if the AI names you

  • Surveyors, solicitors, accountants, clinics, architects and specialist trades
  • The AI's exact words, before you spend a penny
  • We make the fixes, then re-record the same questions
Request my free finding
For agencies and MSPs

Show clients what the AI says

  • Findings on your clients' names, in words they'll read
  • You make the fixes, or we do
  • Same questions re-recorded monthly, as proof of the work
Book a 20-min call

So what does it cost?

Pricing

See the evidence before you pay

Free finding
£0

Your recorded answers, sent before any call.

  • Three local hiring questions on five AIs
  • Who's named instead of you
  • Top reasons you're missing
Get my free finding
Founding pilot
£495/mo

90 days, done for you. Then £695 a month, or walk away.

  • Setup and fixes done by us
  • Monthly re-run, raw answers
  • Normal answer variation shown
  • A measure agreed up front, e.g. named in 2 of your 5 questions by day 90
Book a 20-min call

Got your own developer? We can just re-record your questions each month and send them the fix list. Ask us.

  1. Day 0Kick-off call. We agree the questions and what success looks like.
  2. Week 1We set everything up. You keep ownership of every account.
  3. Week 2–3Baseline recorded, fixes ranked, a 90-day plan you sign off.
  4. Week 4First fixes live. Then the same questions, every month.
We guarantee the measurement and the work, never the placement.No one controls how an AI answers. We show you the raw answers each month, and if nothing is moving, you'll hear it from us first.

Pricing in detail → · Common questions → · How we compare →

No call needed

See exactly what the AI said about you

Tell us your business and town. We'll record three questions your customers ask on five AIs and send you their exact words, free. Rather talk first? Book a 20-min call.

For firms where one job is worth £700 or more: surveyors, solicitors, accountants, clinics, architects and specialist trades.

Read a real finding: Leeds party wall surveyors →3 questions · 9 recorded answers · 15 Oct 2026 · names redacted

Sent before any call. We use your details to send the finding. Privacy.